
Brisbane · Queensland · Australia
I dare you.
Strategy-led campaigns for Government, Finance, Construction and Mining.
Welcome to the Fold is a Brisbane-based commercial photography, video production and creative strategy studio, founded in 2001 and led by Jason Henry. We deliver behaviour change campaigns, government video production, commercial photography, and end-to-end content production for government, mining, finance and corporate clients across Queensland and Australia. Approved supplier on the Queensland All-of-Government Creative Services Panel (GGS0120-25) and six additional federal and state government panels.
Case studies
25 years of projects.
Not one ordinary brief.
What we do
All services →- 0101→Behaviour Change Campaigns18.5 million impressions in 6 weeks. 37% brand recall. PhD-led behavioural science in-house.
- 0202→Strategy & Creative20+ years leading strategy and production. Campaigns delivered across government, infrastructure, and education.
- 0303→Film, Photography & AnimationMulti-year Department of Education production partner. In-house crew with 20+ years industry experience.
- 0404→Complex Projects & StakeholdersAppointed to the Queensland Government Creative Services Panel. Trusted across multiple government departments.
- 0505→End-to-End DeliveryStrategy, production, and delivery handled by one team. Proven across large-scale government programs.
Who we work with

Government
Federal, state and local. We understand procurement, compliance, and how to make public sector work look like it matters — because it does.

Mining & Resources
On-site in Queensland's resource sector. We've worked in the heat, the dust and the tight deadlines that come with operational environments.

Commercial
Brand, culture, internal comms and external campaigns for large organisations who know what they want.
About
The galaxy's most applauded content makers.
Welcome to the Fold is a Brisbane-based commercial photography, video and strategy studio. Founded in Brisbane in 2001, we've been delivering content for Queensland's most demanding clients for over 25 years.
Government tenders. Mining site access. Corporate annual reports. Infrastructure campaigns. We've done it all, and we do it properly.
More about us →25+
Years in business
1034+
Projects
QLD
Based in Brisbane
Gov
Security cleared
Let's talk.
Tell us what you're working on. We'll tell you if we're the right fit. We usually are.







